"Three days is not enough, can we have more time next time?" - This is the Beauty Expo: too beautiful! too popular! too fun to visit!
On September 6, the three-day 58th China (Guangzhou) International Beauty Expo and Alibaba 1688 Source New Factory Goods Festival was held at the China Import and Export Fair Complex in Guangzhou.(Canton Fair Complex)The event ended perfectly, leaving not only exhibitors wanting more but also professional buyers reluctant to leave.
Dazzling beauty industry resources, wealth opportunities to be captured everywhere,9The Beauty Expo in June30w+Large area of square meters,30+The whole industry chain exhibition hall,5000+High-quality exhibitors,40+The exhibition scale of the wonderful forum activities created a beautiful industry feast with highly concentrated essence.
Global Beauty Brand Exhibition
Online + offline digitalization
The three-day exhibition is a microcosm of a 2 trillion industry.Hundreds of thousands of new/hot products in the market, hundreds of vertical categories in the beauty industry, countless hot project resources in the industry, hundreds of thousands of domestic and foreign beauty industry professionals on-site business matching and resource docking, dozens of industry media live broadcasts, and more than a hundred mass media full exposure.This is a phenomenal, high-quality beauty industry exhibition.
According to incomplete statistics,On-siteInterli, Northbell, Cosmax, Bawei, Keying Group, Danzi Group, Focus Freda, Huaxi Biotechnology, MaruMei, Meifubao, Ziyuan, Baizhicui, Weimeixiu, Yalijie, Mingkou, C-Café, Rungenyuan, PWU, Magily, Fan Wenhua, Siyu, Nariel, Yanshimei, Han Jinliang, Costin, Dihuazhixiu, Tianxi Beauty, Jordanness, Italian icoone, Feiton International, Mitomi, Haoyikang, Toudaotang, Butterfly Change Legend, QOLE, Chuangmeishi, Jinnas, Yumeiren, Jubang International, Leifeishi, Meituyifu, Celera, Fuerjia, Dr. Jing, Biboting, Yuebishi, LPG, HONKON, Baiyunshan, Lingxiu, Nineteen Craftsmen, Miss GelHundreds of major brand companies participated in this grand carnival for the entire industry.
This exhibition broke the traditional exhibition model and created“Dual-scenario integration, omni-channel parallelization”Linking online and offline, in addition to connecting with high-quality companies on site, exhibitors can also communicate with thousands of source companies through live broadcasts in special areas, visit factories in real time, negotiate trade, and place orders online, allowing business opportunities on both the supply and demand sides to be fully tapped.
Help realize the resonance explosion of trend categories and live broadcasting,Tmall FMCG Double 11 Super Product Selection ConferenceIt called on more than 300 Tmall brands and more than 50 live broadcast organizations to release nine new supply trend tracks for FMCG live broadcasts on the spot, and launched the "Tmall FMCG Trend Category Manager Plan", with the goal of creating 100 vertically professional anchors in the FMCG industry as industry trend category managers.
Under the normal epidemic situation,forBringing local and overseas exchanges closerThe exhibition introduced more products from daily chemical line and professional lineInternational brand enterprise, covering South Korea, Japan, Thailand, Europe, America, Oceania and Hong Kong, China/Taiwan and other regions. The international exhibition group provides free translation on site and sets up online negotiation."Connecting" domestic and foreign markets to help brand companies accelerate their integration into the "dual circulation".
7 “Exhibitions within Exhibitions”
Diversity and renewal
Focusing on industry development trends, each Beauty Expo“Exhibition within an exhibition”They are all exploring the hot spots and hot spots of the market, and promoting the diversified and colorful development of the industry through cluster effects. It has become a way for exhibitors to expand their wealth."Revelation".
【1.2 Hall-1688 New Factory Store】Gathering hundreds of source factories, setting up four theme areas: "Find a factory", "Find a hot product", "Find a business opportunity", and "50% off trial sale", buyers flocked to seize the market opportunity. 【Hall 4.2-China New Brand Ecological Alliance】Bringing together resources from five major industries including beauty, maternal and child care, household cleaning, pets, and flowers, as well as the entire e-commerce industry, dozens of new Tmall brands sparked a craze on the spot.
【The 7th China Aroma Festival】In Halls 5.2/8.1/10.3, "3 exhibitions and 3 conferences" gather 100 top domestic high-quality fragrance companies/brands, covering perfumes and fragrances, flavors and fragrances, essential oils and aromatherapy, and build a diversified, professional, and high-quality fragrance industry ecosystem. 【Hall 8.1-IPE2021】That is, the 2021 China International Personal Care Products Raw Materials and Packaging Machinery Exhibition, an annual concentrated display of new raw materials, new packaging, and new scientific and technological innovations, accurately matching the supply needs of enterprises.
【11.1 Hall-International Medical and Health Expo】"New Beauty Industry·New Healthcare·New Ecology" links world-renowned high-end medical and health institutions/brands with industry resources, and diversified business opportunities bloom here. 【Hall 14.1-Light luxury fashion gift customization exhibition area, Guangzhou Panyu Jewelry Museum】More than 30 high-end jewelry manufacturers and brands gathered together, and "beauty + fashion" brought unique new business opportunities. 【Hall 14.1-Shantou Pavilion】Under the guidance of Shantou Municipal Bureau of Commerce and the All-China Federation of Industry and Commerce Beauty and Cosmetics Chamber of Commerce, the "Enjoy a New Life with Beauty" exhibition area will broaden the product selection range for professional buyers and increase corporate growth.
Refresh the future of beauty industry
A gathering of elites from the entire industry chain
To further integrate the upstream and downstream of the industrial chain, the three major exhibition areas of ABC of the Beauty Expo bring together supply chain, daily chemical line, professional line and diversified cross-border resources, and also unite multiple associations/platforms and hundreds of corporate executives/industry scholars to reveal the new trends, new business opportunities and new future of the beauty industry.
Supply chain explosion, 8 exhibition halls gathered1000+First-class domestic and foreign supply companies bring together core resources of daily chemical and hospital OEM, packaging materials, raw materials, machinery and equipment, green construction and other industries.
Dialogue on beauty industry trends and innovationsDuring the same period, more than 20 annual summits were held, including the 2021 New Trends Forum on Disposable Products, the 6th Raw Materials Festival Carnival, the 9th Green Supply Chain Conference, the 7th Cosmetics Packaging Innovation Summit Forum, the 2021 (13th) China Daily Chemical Industry Forum, and the China Perfume and Fragrance Industry Development Trends Forum.
Daily chemical line develops "new brand, new ecology", 5 major exhibition halls staged a grand display of advantageous categories, and the trends of hot/trendy products in 2021 were clearly visible, covering imported daily chemical products, cosmetics, fragrances and perfumes, oral beauty, personal care, hairdressing, new channel services, etc.
Focus on consumer market and brand growthMore than ten forum activities, including the "Fragrance" Power·New Innovation-the 3rd Cleansing and Care Innovation Forum, the 2021 Bytedance Beauty Consumer Marketing Private Meeting, One Kilometer of Beauty Industry-Imported Cosmetics Forum, and the China New Brand Ecosystem Forum, were packed with guests and full of useful information.
Professional line spans two major areas: B/C, 17 flagship exhibition halls present a "diversified integration" ecology, covering professional beauty, health and medical beauty, weight loss and slimming, body shaping underwear, professional beauty equipment, international exhibition groups, health care, medical health, nail art, eyelash tattoo and embroidery.
Promote industry development and progressAt the same time, more than 10 exciting events will be held, including the 2021 CIBE China Health and Beauty Conference, the CBC Celebrity Hairstylist Club 2022 Asia-Pacific Hair Color Trend Release, the 2021 CIBE Postpartum Health Management Summit, the 2021 Global Assisted Reproduction Exchange Conference, the International Nail Art Exchange Day and the Nail Art Salon Global Growth Summit Forum.
Cradle of the National Beauty Industry
The original intention of service upgrade should not be changed
For 32 years, the Beauty Expo has been committed to building a one-stop resource sharing platform, advancing the entire industry chain, and helping the development of national enterprises. This exhibition not only takes advantage of the powerful and accurate business matching, but also innovates and upgrades the platform services to bring the ultimate exhibition experience to both buyers and sellers.
First time to create a new"Beauty Expo APP", tens of thousands of beauty industry exhibitors have settled in, and you can find products/projects/factories/services/resources/trends at a glance. All exhibitors can make an appointment to visit the exhibition and enter the venue without changing their ID cards by using the APP barcode, which is convenient and fast, and the experience is upgraded.
In strict accordance with the requirements of epidemic prevention and control, exhibitors wore masks and had their temperature taken and their codes checked throughout the exhibition. Disinfectant was provided at the exhibition site, and a nucleic acid testing service point was set up in Hall 13.1. As the epidemic warning sounded, the organizers quickly upgraded prevention and control supervision and strengthened the implementation of protective measures for exhibitors to ensure safety.
At this point, the three-day Beauty Expo has come to a successful conclusion..
China International Beauty Expo is delighted. Behind the success of the 58th exhibition with continuous innovation,All exhibitors, professional buyers and partners have strong support, and new big brands, new companies and new entrepreneurs are constantly joining., adding more charm to the exhibition and injecting better power into the beauty industry.
